Wine and spirits importer, Domaine Select Wine & Spirits, has announced it has assume global worldwide management of Atlántico Rum. Distilled in the Dominican Republic, Atlántico was first marketed in 2008. Domaine Select has taken over sales, marketing and operations associated Atlántico Rum brand.
“We are strong believers in the super-premium rum category and have been closely following the success of Atlántico for some time…We are thrilled to bring on Atlántico as it fits beautifully within our portfolio of craft spirits, and we are excited to begin working with Atlántico’s international distribution network.” – Paolo Domeneghetti, Domaine Select’s founder
“This is an incredible day for Atlántico Rum…Our goal has always been to introduce unique, well made products that allow people to see rum in a different light. Domaine Select shares our vision for the brand and is the ideal company to take it to new heights. We couldn’t be more excited to see Atlántico continue to develop under their guidance.” – Brandon Lieb, Atlántico Rum Co-Founder
Atlántico’s line of expressions includes Platino, Reserva and Gran Reserva. It is available across the United States and almost a dozen international markets. Current distiribution partners in the United States will remain with international growth being an important piece in the brand’s growth stategy. Domaine Select also has plans to release a Limited Edition expression also.
Reference: BevNet.com