Bacardi launches Tangerine Rum

BACARDI Rum Tangerine From PRNewswire:

Back in 1995, Bacardi launched it’s flavored rum category with the release of Bacardi Limón. The launch proved to be a tremendous success and has led to the release of dozen of flavored rums in the ensuing 20 years. To celebrate the 20th Anniversary of Bacardi’s first flavored launch, the company has released their latest expression, Bacardi Tangerine. Available nationwide, Bacardi Tangerine arrives with the company’s latest bottle design. The rum is infused with bold tangerine flavors that provide a tangy, fresh taste.

This anniversary year is a big deal for Bacardi flavored rums and we always continue to expand the portfolio with innovative flavors to meet our consumer’s needs for rich taste experiences. – Shane M. Graber, Vice President and Brand Managing Director Bacardi rum North America

Each Bacardi flavored rums consists of Bacardi Superior white rum blended with tropical fruit flavors. In addition to Bacardi Tangerine, Bacardi Limón, Bacardi Pineapple, Bacardi Coconut, Bacardi Mango and Bacardi Dragon Berry will also sport the new pack design starting this summer. Bacardi Tangerine retails for $12.99/750ml. Tangarine is also available in 50ML, 200ML, 375ML, 1L and 1.75L sizes.

Bacardi Tangerine Tango
3 oz orange juice
1 oz Bacardi Tangerine

Fill a highball glass with ice. Pour in ingredients and mix well.

Bacardi Tangerine Drop
.5 oz part Bacardi Tangerine
.5 oz part lemon juice
1 teaspoon sugar

Shake over ice. Pour into chilled shot glass. Serve with sugar dipped orange wedge, or rim glass with sugar.


Leave a Reply